CERAMICS CHINA

For the second consecutive year, Tile of Spain-umbrella brand used in the external sector promotion and ceramic-ceramic design at the show was part of ceramic tiles and sanitary CERAMICS CHINA 2012, to be held in the New International Expo Centre in Shanghai from 9 to 12 April. A total of ten companies in the manufacturing sector makes up ceramic floor tiles and Spanish participation in the contest, presented developments in ceramic design. Ceramic companies exhibiting are: Alttoglass, Aparici, Apavisa, Azteca, Dune, Lucena Cerámicas, Cerámica Mayor, Roca Cerámica, Tau Cerámica and Undefasa. To promote the Spanish participation in CERAMICS CHINA 2012, publishes a catalog ASCER Chinese exhibitors sent prior to the event-to-sectoral database of China, including major professional categories (importers, distributors, architects, interior designers, trading marketing, etc..). This catalog is also sent to the Commercial Office of Spain in Shanghai and Beijing, so they can meet the market demands and product information Spanish. CERAMICS CHINA EXPO is part of BUILD, macro sector fair held annually in the New International Expo Centre in Shanghai. In its 2011 edition had a participation of 482 exhibitors and 31,037 visitors recorded over, mostly Chinese nationals. The Chinese market. An opportunity in the market segment value. The large Chinese market and the continued growth of its economy in recent years, appeals to the Spanish tile industry and specifically for Spanish ceramic digital design, which can be positioned in segments and high added value. In 2011, exports to China reached 11.8 million euros, 23.7% more than in 2010. China is currently number 33 in the ranking of destinations Tile of Spain.